Hall Of Fame
Website Creation and Event Management
“We engaged the team from Fame Marketing to help us plan, organise and run our corporate lunch event. From the initial meetings to the running of the event, Fame made the process feel easy and helped us deliver a successful and professional event that was beyond our expectations. I thoroughly recommend working with Fame and know we will again.”
- Scott Drummond, Balmain Tigers
Balmain Tigers approached us with the challenge of bringing life and energy back into their football club. As a full service client, our process started with designing and creating a brand new website that was a better representation of their club history, impact and brand. We then assisted them in hosting their first State of Origin Luncheon to honour old club legends, fans and sponsors. Using the hype around the event, we encouraged new membership sign ons and created a fresh content library that can be leveraged across their social media channels.
BFT
Launch Party and Brand Activation
BFT Lane Cover approached us a few weeks prior to launching their new gym seeking advice on how to encourage their new club members to mingle with one another, and the gym owners, after class on the club's launch day. Their objective was to create a memorable, welcoming launch party where they would have the opportunity to get to know their community. To encourage members to hang around after class, we executed a brand activation; a pop-up juice (and muffin) stand. After their workout, members chatted amongst each other with a juice in one hand and muffin in the other. The pop-up stand as well as the juice bottles were branded and the display was eye-catching, ensuring all by-passers and surrounded traffic were made aware of BFT's new location.
“Fame Marketing really took the time to understand what we offer at BFT Lane Cove and exactly what we were after for our open day. They were so easy to work with, took the work out of our hands and made it a less stressful experience. I cannot recommend working with the team at Fame Marketing more the expertise and professionalism behind these girls was amazing. “
- Georgia Mirabito, Co-Owner at BFT Lane Cove
Digital Advertising: Meta
Gymnós is a sweat-proof beauty brand for women with active lifestyles. Prior to engaging our services, Gymnós struggled to find an advertising strategy on Meta that resulted in purchases and was eager to determine whether the business was in a position where it could benefit from paid marketing initiatives. To understand the missing piece in achieving a "purchase" conversion, we provided a strategy and content workshop and formulated campaigns to test. From here, we reviewed the data and applied learnings from top of funnel and middle of funnel campaigns. From maturing Gymnós meta pixel and making data-driven decisions, we were able to achieve 700x the original campaign objective, as well as provide insights into untapped target markets and growth opportunities.
"Working with Fame Marketing has been such an amazing experience. Fame took the time to deeply understand our business and crafted innovative strategies that perfectly align with our target demographics. Their fresh ideas and expert recommendations have not only enhanced our brand's presence but also set us on a path to drive more sales. We couldn't be more pleased with the results and highly recommend their services!"
- Jen Aphay, Founder
Growth Marketing Strategy
Zebrar creates detailed and realistic visuals with advanced technology to create large-scale content and immersive experiences. Whilst receiving great early traction, the company decided to pivot from a multi-service digital agency to a specialised UE5 content creation agency. To support Zebrar in creating a marketing strategy that would empower them to restructure their service offerings and successfully establish themselves in the Tech/Unreal Engine 5 space, we conducted thorough analysis of the company's history, global market size, as well as behaviour and strengths of existing peers/competitions. We outlined the marketing opportunities that would result in the greatest value (both paid and organic), identified potential clients and partnerships, and created a staggered 12-18 month execution plan.
"We work in cutting edge technology which can be hard to understand. Fame was able to understand exactly what we did, where we wanted to go/pivot, and conducted a very thorough global competitor analysis and SWOT analysis that accurately identified competition, challenges and opportunities. They provided us with a solid strategy moving forward, and a tiered approach for how we could effectively execute the strategy and optimise growth. For Startups and SME’s, I highly recommend Fame Marketing."
- Simone Clow, Co-Founder
Website Creation, Branding and Company Collateral
Bull Capital sought us out to help them in finalising their branding, including logo support, colour palette and tone of voice. Once the team was happy with their brand elements and guidelines, we created a brand new website. Our brief for the website was to accentuate the brand, highlight their point of difference and focus on a seamless user experience. After publishing their website, we assisted them in creating branded company documents and product offerings, such as Investment Memorandums (IM). Now, we're in the process of implementing an email funnel to support and educate their database of investors.
“Fame Marketing played a pivotal role in transforming our online presence by building a functional website based on specific industry research. Their expertise in creating a user-friendly experience was evident throughout the process, resulting in a platform that not only meets our business needs but also enhances the overall user experience."
- Danny, Founder & Executive Chairman
TransformU
Growth Strategy & Service Offerings
TransformU gained a mass following on social media platforms through creating unique and relevant fitness content. However, they struggled to scale their services due to the high demand and extensive time requirement for each client. Post strategy workshop, we re-structured their service offering to enable scale of services through a streamlined, online process - creating digital programs and workbooks. Using this new structure, TransformU is able to take onboard clients outside of Australia as well as increase their clientele without compromising on quality.
"Thanks to Fame Marketing, we successfully scaled our business by strategically restructuring our product offerings. Their insightful approach simplified our product line, expanding our reach and increasing customer engagement. I highly recommend Fame Marketing for their exceptional business strategy and marketing expertise." - Billy, Founder
